Nonprofit Content
Write grants that bring home the money.
It’s not a one-size-fits-all formula. It’s a case-by-case blend of storytelling art, requirements finesse and project management chops.
The art and finesse come in bridging what makes your organization worthy with what the funding entity envisions. Project management pulls all the elements together into a compelling package and delivers it on time to spec.
Find the money sources that fit best with your needs and value proposition.
Knowing where to look and how to match your organization’s profile with the likeliest funding opportunities requires years of experience, access to the right data and a honest, unemotional assessment of your chances of getting funded.
Tell stories that resonate with members, donors and grant funders.
First understand their profiles and develop personas if necessary. Then find the subjects and craft the storylines that appeal to them.
Stories can feature your organization’s beneficiaries, founders, members, staff, volunteers—even donors or funding entities.
Don’t craft your mission to attract members or donors.
Craft it to communicate clearly and powerfully what you do, why you do it and the impact you have in your community—whether it is local, global or a specific group of beneficiaries.
Mind the gaps that undermine your growth by developing deep partnerships to spread your message, extend your impact and help surface new opportunities for serving your constituents and attracting support.